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In case you don’t think FTC compliance is a big deal, consider what an investigation will do to your store, your operations, and your reputation if you ignore their warning.

If you choose to ignore the FTC’s warning, you face significant risk to every aspect of your dealership, your finances — even your mental health. If you believe “NADA will handle it,” we would ask you: “What do you expect them to handle, exactly?” An important message from Don Hall.

Social media postings can be a major hole in your compliance program — and your dealership is responsible for individual employees’ posts. Review our social media guidance.

In the wake of the Federal Trade Commission’s crackdown on advertising and sales practices, VADA offers dealers practical steps your stores can take to comply.

Avoid these add-on pitfalls to comply with the Federal Trade Commission’s enforcement of advertising and pricing rules.

FTC regulators are making clear that vehicle advertisements must show the true offering price — including all mandatory dealer fees — and dealers should move quickly to review their advertising and sales practices to avoid costly violations.